Dear Omega State,
Recently, I had the opportunity to meet Daymond John, whom you may know as "The People's Shark" from Shark Tank. He was also the founder of a clothing company called "Fubu in the 1980s," and I think I've still got one of his jackets around somewhere!
Daymond outlined his talking points along "SHARK," and, of course, I couldn't help thinking how Omega State DKG members could use his ideas. "S" stands for "set a goal," and there was enough advice in this one letter alone to totally revitalize your chapter!
SET A GOAL
- Don't let others set your goals for you. Think about your chapter. What do you want your chapter to be? To look like? To do?
- You become what you think about. Think about the possibilities for your chapter! That's how we started our biennium together so let's continue!
- 20% of your customers are 80% of your sales. When you invite 100 new members to your chapter, 20 may join. And those 20 can power 80% of your chapter needs! If only 1 person from a chapter of 20 spoke praise about your chapter every day, imagine how many members you would gain! Try it and see what happens!
- Assets feed you; liabilities eat you. Do some asset mapping. What's great about your chapter? Feed these things. Grow them.
- Activate the power of broke. Where is your chapter broken? How can you activate that break? Who can help you?
- Put your brand on everything. I put my biennium theme "Promoting Praise and Possibility" on my business cards, my stationary, my email signature, and some gifts for some of you in the future. In my recent acceptance speech for an award, I shared a story from DKG. How can you brand your chapter? Can you speak about the assets of your chapter in every single place you go?
- A "no" is an absolute "maybe." This made me laugh. At the Spring Board Meeting I asked someone to invite a chapter member to be a Team Leader next year. She said, "YOU ask her, Janet. You can convince anybody of anything." I had not convinced that member to be a Team Leader, but she was still pretty sure I could convince someone else! Here's the thing: we often need time to warm up to ideas and see how our talents match them. Ask again, just in case.
- Stalk investors. I have gathered 6 new members for chapters in the past two years because I invite, and praise, and stalk. I go out to lunch with them, I email them monthly, I invite them to present, I buy them coffee, I chat about DKG. If you try it, you'll get 6 new members too! Just be sure to nurture them once you get them.
- Always look to change. Daymond John created and lost businesses and then created more. He's always looking to the next big thing. What's your next big thing? Will you lead a State Team? Will you inspire your chapter? Will you be on the Omega State Executive Board? I don't know what my next big thing will be yet, but I'm looking forward to it, watching out for it, and embracing any possibility. Come on and join me!
I've run out of room for "HARK," but if you're interested, I'll do a breakout session on his ideas later. They are so powerful that I'd like to share them. Janet